/* Лендинг /multik-dlya-rebenka. Стиль clipwa + landing-page-design. Все классы с префиксом lp-mk-. */
.lp-mk-page{
  --mk-bg:#0a0810; --mk-bg2:#100c1c; --mk-card:#15112a;
  --mk-line:rgba(255,255,255,.075); --mk-line2:rgba(255,255,255,.14);
  --mk-text:#eeeef2; --mk-muted:#a8a3c2; --mk-muted2:#7d7799;
  --mk-accent:#7d5cf5; --mk-accent-h:#8b66ff; --mk-ink:#c4a8ff; --mk-soft:#221a3d;
  --mk-glow:rgba(125,92,245,.22); --mk-coral:#ff6b4a; --mk-gold:#ffd24a;
  --mk-ease:cubic-bezier(.22,1,.36,1);
  margin:0; background:var(--mk-bg); color:var(--mk-text);
  font-family:Inter,-apple-system,"Segoe UI",system-ui,sans-serif; font-size:16px; line-height:24px;
  -webkit-font-smoothing:antialiased; overflow-x:hidden;
}
.lp-mk-page *{box-sizing:border-box}
.lp-mk-page h1,.lp-mk-page h2,.lp-mk-page h3,.lp-mk-num,.lp-mk-logo{font-family:Sora,Inter,sans-serif;letter-spacing:-.02em}
.lp-mk-page h1,.lp-mk-page h2{text-wrap:balance;margin:0}
.lp-mk-page p{text-wrap:pretty;margin:0}
.lp-mk-page a{color:inherit;text-decoration:none}
.lp-mk-skip{position:absolute;left:16px;top:-48px;padding:8px 12px;background:var(--mk-accent);border-radius:8px;z-index:60;transition:transform .3s var(--mk-ease)}
.lp-mk-skip:focus{transform:translateY(64px)}
.lp-mk-wrap{max-width:1160px;margin:0 auto;padding:0 24px}

/* Навигация: плавающая пилюля */
.lp-mk-nav{position:sticky;top:12px;z-index:40;display:flex;justify-content:center;padding:12px 0 0}
.lp-mk-navin{display:flex;align-items:center;gap:24px;padding:8px 8px 8px 16px;border:1px solid var(--mk-line2);border-radius:999px;
  background:rgba(16,12,28,.72);backdrop-filter:blur(16px);-webkit-backdrop-filter:blur(16px)}
.lp-mk-logo{font-weight:700;font-size:18px}
.lp-mk-logo b{color:var(--mk-accent);font-weight:700}
.lp-mk-navlinks{display:flex;gap:16px;font-size:14px;color:var(--mk-muted)}
.lp-mk-navlinks a{transition:color .3s var(--mk-ease)}
.lp-mk-navlinks a:hover{color:var(--mk-text)}

/* Кнопки */
.lp-mk-cta{display:inline-flex;align-items:center;gap:8px;padding:16px 24px;border-radius:12px;background:var(--mk-accent);color:#fff;
  font-weight:600;font-size:16px;box-shadow:0 8px 32px var(--mk-glow),inset 0 1px 0 rgba(255,255,255,.18);
  transition:transform .3s var(--mk-ease),background .3s var(--mk-ease),box-shadow .3s var(--mk-ease)}
.lp-mk-cta:hover{background:var(--mk-accent-h);transform:translateY(-2px);box-shadow:0 12px 40px rgba(125,92,245,.36),inset 0 1px 0 rgba(255,255,255,.18)}
.lp-mk-cta:active{transform:scale(.98)}
.lp-mk-cta:focus-visible,.lp-mk-ctasm:focus-visible,.lp-mk-page summary:focus-visible,.lp-mk-ex button:focus-visible{outline:2px solid var(--mk-ink);outline-offset:3px}
.lp-mk-cta svg{transition:transform .3s var(--mk-ease)}
.lp-mk-cta:hover svg{transform:translateX(4px)}
.lp-mk-ctasm{display:inline-flex;align-items:center;padding:8px 16px;border-radius:999px;background:var(--mk-accent);color:#fff;font-weight:600;font-size:14px;transition:background .3s var(--mk-ease),transform .3s var(--mk-ease)}
.lp-mk-ctasm:hover{background:var(--mk-accent-h)}
.lp-mk-ctasm:active{transform:scale(.98)}

/* Общие подписи */
.lp-mk-eyebrow{display:inline-flex;align-items:center;gap:8px;font-size:12px;line-height:16px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--mk-ink)}
.lp-mk-chip{padding:4px 12px;border:1px solid rgba(196,168,255,.24);border-radius:999px;background:var(--mk-soft)}
.lp-mk-dot{width:6px;height:6px;border-radius:50%;background:var(--mk-coral);box-shadow:0 0 12px var(--mk-coral)}
.lp-mk-section{padding:96px 0}
.lp-mk-head{max-width:680px;margin-bottom:48px}
.lp-mk-head h2{font-size:36px;line-height:40px;font-weight:700;margin-top:16px}
.lp-mk-head p{margin-top:16px;color:var(--mk-muted);font-size:18px;line-height:28px}
.lp-mk-center{text-align:center;margin-left:auto;margin-right:auto}

/* Первый экран */
.lp-mk-hero{display:grid;grid-template-columns:1.05fr .95fr;gap:48px;align-items:center;padding:64px 0 80px}
.lp-mk-hero h1{max-width:680px;margin-top:24px;font-size:60px;line-height:1.02;font-weight:700;
  background:linear-gradient(90deg,#fff 0%,#fff 45%,#9b9b9b 100%);-webkit-background-clip:text;background-clip:text;color:transparent}
.lp-mk-hero h1 span{background:linear-gradient(90deg,#d9c6ff,#8b66ff);-webkit-background-clip:text;background-clip:text}
.lp-mk-lead{max-width:560px;margin-top:24px !important;font-size:18px;line-height:28px;color:var(--mk-muted)}
.lp-mk-actions{display:flex;flex-wrap:wrap;align-items:center;gap:16px 24px;margin-top:32px}
.lp-mk-price{font-size:14px;line-height:20px;color:var(--mk-muted)}
.lp-mk-price b{display:block;font-family:Sora,Inter,sans-serif;font-size:16px;color:var(--mk-text)}
.lp-mk-trust{display:flex;flex-wrap:wrap;gap:8px;margin:32px 0 0;padding:0;list-style:none}
.lp-mk-trust li{display:flex;align-items:center;gap:8px;padding:8px 12px;border:1px solid var(--mk-line);border-radius:999px;background:rgba(255,255,255,.02);font-size:14px;line-height:20px;color:var(--mk-muted)}
.lp-mk-trust svg{color:#7ee2a8;flex:none}

/* Визуал героя: анкета → телефон с мультиком */
.lp-mk-stage{position:relative;height:560px}
.lp-mk-phone{position:absolute;right:16px;top:0;width:288px;height:512px;padding:8px;border-radius:40px;background:#05040a;
  border:1px solid var(--mk-line2);box-shadow:0 32px 80px rgba(0,0,0,.6),0 0 0 8px rgba(125,92,245,.06),0 0 96px var(--mk-glow);transform:rotate(3deg)}
.lp-mk-phone video{display:block;width:100%;height:100%;object-fit:cover;border-radius:32px;background:var(--mk-card)}
.lp-mk-phonetag{position:absolute;left:16px;right:16px;bottom:16px;padding:8px 12px;border-radius:16px;background:rgba(10,8,16,.72);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);font-size:12px;line-height:16px;color:var(--mk-muted)}
.lp-mk-phonetag b{color:var(--mk-text);font-weight:600}
.lp-mk-form{position:absolute;left:0;top:64px;width:300px;padding:16px;border-radius:16px;border:1px solid var(--mk-line2);
  background:rgba(26,20,48,.92);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);box-shadow:0 24px 64px rgba(0,0,0,.5);transform:rotate(-3deg);z-index:2}
.lp-mk-formtop{display:flex;align-items:center;gap:12px}
.lp-mk-ava{width:56px;height:56px;border-radius:12px;display:grid;place-items:center;background:var(--mk-soft);border:1px dashed rgba(196,168,255,.4);color:var(--mk-ink);flex:none}
.lp-mk-formtop small{display:block;font-size:12px;line-height:16px;color:var(--mk-muted2)}
.lp-mk-formtop strong{font-size:14px;line-height:20px}
.lp-mk-field{margin-top:12px;padding:8px 12px;border-radius:8px;background:rgba(0,0,0,.28);border:1px solid var(--mk-line)}
.lp-mk-field small{display:block;font-size:11px;line-height:16px;color:var(--mk-muted2);text-transform:uppercase;letter-spacing:.06em}
.lp-mk-field span{font-size:14px;line-height:20px}
.lp-mk-typed::after{content:"";display:inline-block;width:2px;height:16px;margin-left:2px;vertical-align:-3px;background:var(--mk-ink);animation:lp-mk-blink 1s steps(1) infinite}
@keyframes lp-mk-blink{50%{opacity:0}}
.lp-mk-formbtn{margin-top:12px;padding:8px 12px;border-radius:8px;background:var(--mk-accent);text-align:center;font-size:14px;line-height:20px;font-weight:600}
.lp-mk-badge{position:absolute;left:0;bottom:16px;display:flex;align-items:center;gap:12px;padding:12px 16px;border-radius:16px;
  border:1px solid var(--mk-line2);background:rgba(26,20,48,.94);box-shadow:0 16px 48px rgba(0,0,0,.45);z-index:3;font-size:14px;line-height:20px}
.lp-mk-badge i{width:32px;height:32px;border-radius:8px;display:grid;place-items:center;background:rgba(255,210,74,.12);color:var(--mk-gold);font-style:normal;flex:none}
.lp-mk-badge small{display:block;color:var(--mk-muted2);font-size:12px;line-height:16px}

/* Зёрна сказки */
.lp-mk-seeds{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:48px}
.lp-mk-seeds span{padding:8px 16px;border-radius:999px;border:1px solid var(--mk-line2);background:var(--mk-card);font-size:14px;line-height:20px;color:var(--mk-text);
  transition:border-color .3s var(--mk-ease),background .3s var(--mk-ease),transform .3s var(--mk-ease)}
.lp-mk-seeds span:hover{border-color:rgba(196,168,255,.5);background:var(--mk-soft);transform:translateY(-2px)}
.lp-mk-grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.lp-mk-card{padding:32px;border-radius:16px;border:1px solid var(--mk-line);background:var(--mk-card);transition:border-color .3s var(--mk-ease),transform .5s var(--mk-ease)}
.lp-mk-card:hover{border-color:var(--mk-line2);transform:translateY(-4px)}
.lp-mk-ico{width:48px;height:48px;border-radius:12px;display:grid;place-items:center;background:var(--mk-soft);color:var(--mk-ink);margin-bottom:24px}
.lp-mk-card h3{font-size:20px;line-height:28px;font-weight:600;margin:0}
.lp-mk-card p{margin-top:8px;color:var(--mk-muted)}

/* Большая фраза */
.lp-mk-tagline{padding:96px 0;border-top:1px solid var(--mk-line);border-bottom:1px solid var(--mk-line)}
.lp-mk-tagline p{max-width:820px;font-family:Sora,Inter,sans-serif;font-size:48px;line-height:1.12;font-weight:700;letter-spacing:-.02em;text-wrap:balance}
.lp-mk-w{opacity:.28;transition:opacity .6s var(--mk-ease),color .6s var(--mk-ease)}
.lp-mk-w.lp-mk-on{opacity:1}
.lp-mk-w.lp-mk-acc.lp-mk-on{color:var(--mk-ink)}

/* Шаги */
.lp-mk-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin:0;padding:0;list-style:none}
.lp-mk-steps li{position:relative;padding:32px;border-radius:16px;border:1px solid var(--mk-line);background:var(--mk-bg2)}
.lp-mk-num{display:inline-grid;place-items:center;width:40px;height:40px;border-radius:999px;background:var(--mk-accent);color:#fff;font-weight:700;font-size:16px;box-shadow:0 0 24px var(--mk-glow)}
.lp-mk-steps h3{margin:24px 0 0;font-size:20px;line-height:28px;font-weight:600}
.lp-mk-steps p{margin-top:8px;color:var(--mk-muted)}
.lp-mk-steps q{display:block;margin-top:16px;padding:12px 16px;border-radius:8px;background:rgba(0,0,0,.3);border:1px solid var(--mk-line);font-size:14px;line-height:20px;color:var(--mk-text);quotes:none}
.lp-mk-steps li:not(:last-child)::after{content:"";position:absolute;top:52px;right:-17px;width:18px;height:2px;background:var(--mk-line2)}

/* Примеры */
.lp-mk-exgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.lp-mk-ex{margin:0}
.lp-mk-ex button{position:relative;display:block;width:100%;aspect-ratio:9/16;padding:0;border:1px solid var(--mk-line2);border-radius:24px;overflow:hidden;background:var(--mk-card);cursor:pointer;
  transition:transform .5s var(--mk-ease),box-shadow .5s var(--mk-ease)}
.lp-mk-ex button:hover{transform:translateY(-6px);box-shadow:0 24px 64px rgba(0,0,0,.5),0 0 64px var(--mk-glow)}
.lp-mk-ex img,.lp-mk-ex video{width:100%;height:100%;object-fit:cover;display:block}
.lp-mk-play{position:absolute;left:50%;top:50%;width:64px;height:64px;margin:-32px 0 0 -32px;border-radius:50%;display:grid;place-items:center;background:rgba(10,8,16,.6);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border:1px solid rgba(255,255,255,.24);color:#fff;transition:transform .3s var(--mk-ease)}
.lp-mk-ex button:hover .lp-mk-play{transform:scale(1.08)}
.lp-mk-ex figcaption{margin-top:12px;font-size:14px;line-height:20px;color:var(--mk-muted)}
.lp-mk-ex figcaption b{color:var(--mk-text);font-weight:600}
.lp-mk-honest{margin-top:32px !important;padding:16px;border-radius:12px;border:1px solid var(--mk-line);background:var(--mk-bg2);font-size:14px;line-height:20px;color:var(--mk-muted);max-width:680px}

/* Цены */
.lp-mk-prices{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.lp-mk-pc{position:relative;padding:24px;border-radius:16px;border:1px solid var(--mk-line);background:var(--mk-card)}
.lp-mk-pc.lp-mk-pick{border-color:rgba(125,92,245,.7);background:#1d1638;box-shadow:0 0 0 1px rgba(125,92,245,.4),0 16px 48px var(--mk-glow)}
.lp-mk-pc .lp-mk-tag{position:absolute;top:-12px;left:24px;padding:4px 12px;border-radius:999px;background:var(--mk-accent);font-size:12px;line-height:16px;font-weight:600}
.lp-mk-pc h3{margin:0;font-size:14px;line-height:20px;font-weight:600;color:var(--mk-muted);font-family:Inter,sans-serif;letter-spacing:0}
.lp-mk-pc .lp-mk-big{margin-top:8px;font-family:Sora,Inter,sans-serif;font-size:30px;line-height:36px;font-weight:700}
.lp-mk-pc .lp-mk-rub{color:var(--mk-muted);font-size:14px;line-height:20px}
.lp-mk-pc .lp-mk-hd{margin-top:16px;padding-top:16px;border-top:1px solid var(--mk-line);font-size:14px;line-height:20px;color:var(--mk-muted)}
.lp-mk-pc .lp-mk-hd b{color:var(--mk-text);font-weight:600}
.lp-mk-pricenote{display:flex;flex-wrap:wrap;gap:8px 24px;margin-top:24px;font-size:14px;line-height:20px;color:var(--mk-muted)}
.lp-mk-pricenote span{display:flex;align-items:center;gap:8px}
.lp-mk-pricenote svg{color:var(--mk-ink);flex:none}

/* Вопросы */
.lp-mk-faq{max-width:760px;margin:0 auto}
.lp-mk-faq details{border:1px solid var(--mk-line);border-radius:12px;background:var(--mk-bg2);margin-bottom:8px;transition:border-color .3s var(--mk-ease),background .3s var(--mk-ease)}
.lp-mk-faq details[open]{border-color:var(--mk-line2);background:var(--mk-card)}
.lp-mk-faq summary{display:flex;justify-content:space-between;align-items:center;gap:16px;padding:16px 24px;cursor:pointer;list-style:none;font-weight:600;font-size:16px;line-height:24px;border-radius:12px}
.lp-mk-faq summary::-webkit-details-marker{display:none}
.lp-mk-faq summary::after{content:"";flex:none;width:10px;height:10px;border-right:2px solid var(--mk-ink);border-bottom:2px solid var(--mk-ink);transform:rotate(45deg) translateY(-3px);transition:transform .3s var(--mk-ease)}
.lp-mk-faq details[open] summary::after{transform:rotate(225deg) translateY(-3px)}
.lp-mk-faq details p{padding:0 24px 16px;color:var(--mk-muted)}

/* Финал */
.lp-mk-final{position:relative;margin:0 0 96px;padding:80px 32px;border-radius:24px;border:1px solid rgba(125,92,245,.4);background:var(--mk-bg2);text-align:center;overflow:hidden;
  box-shadow:inset 0 0 120px rgba(125,92,245,.16),0 0 96px rgba(125,92,245,.12)}
.lp-mk-final h2{font-size:48px;line-height:1.05;font-weight:700;margin-top:16px}
.lp-mk-final p{max-width:520px;margin:16px auto 0;color:var(--mk-muted);font-size:18px;line-height:28px}
.lp-mk-final .lp-mk-cta{margin-top:32px}
.lp-mk-final small{display:block;margin-top:16px;font-size:14px;line-height:20px;color:var(--mk-muted2)}

.lp-mk-footer{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:16px;padding:32px 0 48px;border-top:1px solid var(--mk-line);font-size:14px;line-height:20px;color:var(--mk-muted2)}
.lp-mk-footer nav{display:flex;gap:16px}
.lp-mk-footer a:hover{color:var(--mk-text)}

/* Нижняя кнопка на телефоне */
.lp-mk-sticky{display:none}

/* Появление при прокрутке */
.lp-mk-js .lp-mk-rv{opacity:0;transform:translateY(32px);transition:opacity .7s var(--mk-ease),transform .7s var(--mk-ease)}
.lp-mk-js .lp-mk-rv.lp-mk-in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){
  .lp-mk-js .lp-mk-rv{transform:none;transition:opacity .4s linear}
  .lp-mk-typed::after{animation:none}
  .lp-mk-cta,.lp-mk-card,.lp-mk-ex button,.lp-mk-seeds span{transition:none}
}

@media (max-width:960px){
  .lp-mk-hero{grid-template-columns:1fr;gap:32px;padding:40px 0 64px}
  .lp-mk-hero h1{font-size:48px}
  .lp-mk-stage{max-width:420px;width:100%;margin:0 auto}
  .lp-mk-prices{grid-template-columns:repeat(2,1fr);row-gap:24px}
  .lp-mk-exgrid{gap:16px}
}
@media (max-width:720px){
  .lp-mk-wrap{padding:0 16px}
  .lp-mk-navlinks{display:none}
  .lp-mk-navin{gap:16px}
  .lp-mk-hero h1{font-size:36px;line-height:40px}
  .lp-mk-lead{font-size:16px;line-height:24px}
  .lp-mk-actions .lp-mk-cta{width:100%;justify-content:center}
  .lp-mk-stage{height:480px}
  .lp-mk-phone{width:232px;height:412px;right:0;top:24px;border-radius:32px}
  .lp-mk-phone video{border-radius:24px}
  .lp-mk-form{width:228px;top:0;padding:12px}
  .lp-mk-badge{left:0;bottom:8px}
  .lp-mk-section{padding:64px 0}
  .lp-mk-head{margin-bottom:32px}
  .lp-mk-head h2{font-size:30px;line-height:36px}
  .lp-mk-grid3,.lp-mk-steps{grid-template-columns:1fr}
  .lp-mk-steps li:not(:last-child)::after{display:none}
  .lp-mk-card,.lp-mk-steps li{padding:24px}
  .lp-mk-tagline{padding:64px 0}
  .lp-mk-tagline p{font-size:30px;line-height:36px}
  .lp-mk-exgrid{grid-template-columns:repeat(3,72%);overflow-x:auto;scroll-snap-type:x mandatory;margin:0 -16px;padding:8px 16px 16px}
  .lp-mk-ex{scroll-snap-align:center}
  .lp-mk-pc{padding:16px}
  .lp-mk-pc .lp-mk-tag{left:16px}
  .lp-mk-pc .lp-mk-big{font-size:24px;line-height:32px}
  .lp-mk-final{padding:48px 16px;margin-bottom:64px}
  .lp-mk-final h2{font-size:36px;line-height:40px}
  .lp-mk-final .lp-mk-cta{width:100%;justify-content:center}
  .lp-mk-footer{padding-bottom:112px}
  .lp-mk-sticky{display:flex;position:fixed;left:12px;right:12px;bottom:12px;z-index:50;align-items:center;justify-content:space-between;gap:12px;padding:8px 8px 8px 16px;
    border-radius:16px;border:1px solid var(--mk-line2);background:rgba(16,12,28,.86);backdrop-filter:blur(16px);-webkit-backdrop-filter:blur(16px);
    transform:translateY(140%);transition:transform .5s var(--mk-ease)}
  .lp-mk-sticky.lp-mk-show{transform:none}
  .lp-mk-sticky small{display:block;font-size:12px;line-height:16px;color:var(--mk-muted)}
  .lp-mk-sticky b{font-size:14px;line-height:20px}
  .lp-mk-sticky .lp-mk-ctasm{padding:12px 16px;border-radius:12px}
}
